Looking Ahead, Together

As we head into an exciting new chapter at Better Impact, I want to take a moment to share a few thoughts — about where we’re going, what’s changing, and why it all matters.

Over the past few months, I’ve had the privilege of stepping into leadership here at Better Impact, alongside our new President, Tim Sarazen. Tim and I are honored to carry forward the legacy of an organization that’s been quietly empowering volunteerism around the world for years — and we’re both deeply committed to helping shape what it can become next.

What’s clear to both of us is that Better Impact isn’t just a software company. It’s a team, a community, and a trusted partner to thousands of people doing essential work. Volunteer coordinators, program managers, and organizational leaders rely on us — not just for tools, but for clarity, consistency, and support.

And we take that seriously.

That’s why you’ll soon see a fresh look for Better Impact — a new visual identity and brand that reflects not just who we are, but where we’re headed. This update is about more than colors and logos. It’s about aligning everything we do — from how we show up in the market to how we support our clients — with a renewed sense of purpose and clarity.

We’ve refined our mission: to unlock the potential of volunteerism. We’ve sharpened our vision: to transform volunteer strategies. And we’ve committed to values that speak to how we work: putting volunteers first, doing what’s right, raising the bar, and staying grounded in service.

Our new brand reflects this focus — and we hope it reflects your experience with us, too.

We’ll share more about the changes soon. But for now, I just want to say thank you — for the trust you place in us, for the impact you make through your work, and for being part of a community that’s helping move volunteerism forward.

We’re just getting started.

Best,
Houston Goodwin
CEO, Better Impact