A Cage Full of Monkeys
One of the many things I’ve enjoyed when training a new member on our Volunteer Impact software is the way some of them look at a new system...
When leading a volunteer program, one of the most important tasks is presenting key information to the organization's Board of Directors. These decision-makers have a vested interest in the success of the volunteer program but, unless information about it is presented to them on a regular basis, it gets forgotten. Presenting to your Board helps secure ongoing support, resources, and recognition for volunteer efforts.
Let’s start with what boards and executives really care about.
I’ve served on and led a number of social impact Boards. Regardless of the specific cause, I’ve learned that Board members typically focus on three key areas when making any decision.
By ensuring that your presentation answers their questions about these three things, the Board will see the value of the volunteer program.
An effective presentation balances hard data with compelling storytelling. Include something from each of the following elements:
Numbers. Quantitative data helps demonstrate impact clearly. Consider information such as:
Stories. While numbers provide a solid foundation, personal stories bring that data to life. Share:
Quotes. Short, powerful quotes from volunteers, clients, or staff add authenticity. Make a point of writing down great comments that people make about the program and ask their permission to use them.
Volunteer programs should be on the agenda regularly, not just as an afterthought. I recommend presentations be given at least annually; quarterly if it’s a large program. Frequent updates allow for better ongoing support. You should also ask to give a presentation whenever any major changes occur. If you’re launching a new program, facing a serious challenge, or seeking additional funding, a special presentation focused on that change may be necessary.
Board meetings are often tight for time, so getting permission to give a presentation can sometimes be a challenge. Consider these strategies:
Once you’ve done your first presentation, let them know the value to them of you updating them regularly, and suggest that you give an update quarterly or annually.
Not everyone is comfortable speaking in front of a group. No pressure, but delivery is important. Here are a few tips to make it easier.
By regularly presenting volunteer program updates, you ensure volunteers receive the recognition, resources, and support they deserve. When Board members see the true impact of volunteers, they are more likely to champion the program and integrate volunteerism into the organization's overall strategy. Good luck!
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